The 2017 China International Fair for Investment & Trade (CIFIT) began on 19th September and lasted four days through to 21st September.
GIYA, one of this year’s exhibitors, is an American boutique wine importer and this is the third consecutive year they have participated. Compared with previous years, they occupied a larger exhibition area this year taking in four standard booths. This time round GIYA not only brought twenty fine wines from California and Washington, but also invited American singers.
David Yao, vice-general manager of GIYA International said, “Although the rain falls upon all things on this earth, it cannot moisten grass without roots. While the range of wines is numerous, it is difficult to obtain market recognition without quality. Quality is the key, brand is the soul, culture is the foundation, promotion is the wings and service is the core.”